Hi Hunkybill.
Thanks for the reply. I appreciate it.
So to be clear is what you are saying is that the only page that page title and meta description should be from is 1 source only ie. domain/collection/brand ?
If so i will go down that road but just thought wouldn't it be great to target customers looking for specific products. We stock a brand called DIESEL they are know for their jeans so its highly likely customers are going to search "DIESEL JEANS" but diesel also do great collections in jackets, watches etc so setting the collection page to be optimal in SEO doesn't really help what im trying to do. I want to grab the guy searching " buy diesel jeans online" and he lands on my page with only diesel jeans and not jackets , tshirts etc . I think the relevance of those pages with unique SEO would be much better for the user experience .